Macy's Vs. Herc Holdings Industry Stock Comparison

Sell

36

M
Macy's

Last Price:

15.66

Seasonality Move:

7.07%

Buy

73

HRI
Herc Holdings

Last Price:

233.48

Seasonality Move:

24.11%

Sell

36

Macy's (M) is a Sell

Is Macy's a Buy, Sell or Hold?

The current Macy's [M] share price is $15.67. The Score for M is 36, which is 28% below its historic median score of 50, and infers higher risk than normal.
M is currently trading in the 30-40% percentile range relative to its historical Stock Score levels.
This Score is currently showing a lower than normal reading, suggesting risk levels may be somewhat higher than normal and additional caution is warranted.

Buy

73

Herc Holdings (HRI) is a Buy

Is Herc Holdings a Buy, Sell or Hold?

The current Herc Holdings [HRI] share price is $233.43. The Score for HRI is 73, which is 46% above its historic median score of 50, and infers lower risk than normal.
HRI is currently trading in the 70-80% percentile range relative to its historical Stock Score levels.
This Score is currently showing a higher than normal reading, suggesting risk levels may be somewhat lower than normal.

M Stock Price Chart

What is Macy's's stock price today?

The Macy's share price today is $15.67
The current trend is relatively stagnant and M is experiencing selling pressure, which indicates risk of future bearish movement.

HRI Stock Price Chart

What is Herc Holdings's stock price today?

The Herc Holdings share price today is $233.43
Based on the share price being above its 5, 20 & 50 day exponential moving averages, the current trend is considered strongly bullish and HRI is experiencing slight selling pressure.

M Technical Analysis

Chart Indicators	Level	Buy or Sell
MACD (12, 26):	0.07	Buy
Relative Strength Index (14 RSI):	50.95	Buy
Chaikin Money Flow:	-4925460	-

Bollinger Bands	Level	Buy or Sell
Bollinger Bands (25):	(15.27 - 15.99)	Buy
Bollinger Bands (100):	(14.9 - 17.58)	Sell

HRI Technical Analysis

Chart Indicators	Level	Buy or Sell
MACD (12, 26):	17.7	Buy
Relative Strength Index (14 RSI):	77.88	Buy
Chaikin Money Flow:	-16155	-

Bollinger Bands	Level	Buy or Sell
Bollinger Bands (25):	(167.79 - 219.33)	Buy
Bollinger Bands (100):	(127.06 - 181.9)	Buy

M Moving Averages

Moving Averages	Level	Buy or Sell
8-day SMA:	15.6	Buy
20-day SMA:	15.67	Sell
50-day SMA:	15.37	Buy
200-day SMA:	17.79	Sell
8-day EMA:	15.73	Sell
20-day EMA:	15.63	Buy
50-day EMA:	15.7	Sell
200-day EMA:	16.78	Sell

HRI Moving Averages

Moving Averages	Level	Buy or Sell
8-day SMA:	219.69	Buy
20-day SMA:	201.42	Buy
50-day SMA:	170.47	Buy
200-day SMA:	153.52	Buy
8-day EMA:	222.17	Buy
20-day EMA:	204.76	Buy
50-day EMA:	180.51	Buy
200-day EMA:	154.2	Buy

Macy's Earnings Growth & M Earnings Dates

Analysts estimate an earnings decrease this quarter of $0.01 per share, a decrease next quarter of $0.00 per share, a decrease this year of $1.13 per share, and a decrease next year of $0.31 per share.

Herc Holdings Earnings Growth & HRI Earnings Dates

Analysts estimate an earnings increase this quarter of $0.42 per share, a decrease next quarter of $0.00 per share, an increase this year of $0.71 per share, and an increase next year of $2.11 per share.

Macy's Technical Analysis

	Oct 28	Oct 29	Oct 30	Oct 31	Nov 1	Nov 4	Nov 5	Nov 6	Nov 7	Nov 8
	Oct					Nov
	28	29	30	31	01	04	05	06	07	08
Technical Analysis: Buy or Sell?
8-day SMA:
20-day SMA:
50-day SMA:
200-day SMA:
8-day EMA:
20-day EMA:
50-day EMA:
200-day EMA:
MACD (12, 26):
Relative Strength Index (14 RSI):
Bollinger Bands (25):
Bollinger Bands (100):

Herc Holdings Technical Analysis

	Oct 28	Oct 29	Oct 30	Oct 31	Nov 1	Nov 4	Nov 5	Nov 6	Nov 7	Nov 8
	Oct					Nov
	28	29	30	31	01	04	05	06	07	08
Technical Analysis: Buy or Sell?
8-day SMA:
20-day SMA:
50-day SMA:
200-day SMA:
8-day EMA:
20-day EMA:
50-day EMA:
200-day EMA:
MACD (12, 26):
Relative Strength Index (14 RSI):
Bollinger Bands (25):
Bollinger Bands (100):